DimpleDesk

DimpleDesk

Helping telecommuters rent workspaces.

Helping telecommuters rent workspaces.

Your cat is walking all over your desk? Your home office is too small? Don’t worry, you'll find a workspace that fits your needs right here.

COMPANY

DimpleDesk

COMPANY

DimpleDesk

DURATION

May 2021 - Aug 2021

DURATION

May 2021 - Aug 2021

PLATFORM

Web App

PLATFORM

Web App

TEAM

3 Designers
4 Developers

TEAM

3 Designers
4 Developers

ROLE

Product Designer
Project Manager

ROLE

Product Designer
Project Manager

KEY RESPONSIBILITIES

Product Design
Project Management

KEY RESPONSIBILITIES

Product Design
Project Management

Search Workspace

Start searching for a workspace by letting us know where you’d like to work.

Narrow Down

Narrow down your search with filters to find workspaces that better suit your needs.

View Details

Each listing includes detailed information (photos, workspace size, amenities, etc.) to help you decide.

Contact Host

Found a workspace you like? Let the host know you’re interested and when you’d like to start renting.

Results

Following a successful live demo, the team decided not to further develop DimpleDesk due to other more immediate priorities. If we were to launch the web app, we would track the following metrics:

Retention Rate

Being able to retain customers on DimpleDesk will be important as we want users to continue to list and rent workspaces through our web platform long term.

Customer Lifetime Value

Tracking the lifetime value of customers will allow us to understand the spending habits of different types of tenants and which types of tenants we should focus on acquiring to maximize marketing returns.

Monthly Recurring Revenue

Monthly recurring revenue will be an important metric to track, reflecting the platform’s financial performance and long-term growth potential. We can track this metric after implementing a payment gateway.

Some Context

The Company

DimpleDesk was created while I was enrolled at Langara College. For the MVP, we focused on the tenant side of the platform, keeping in mind future features (payment & booking system) that are needed for DimpleDesk to be fully functional.

The Design Team

The design team consists of three people: a creative director, a graphic artist, and a product designer (me).

My Role

My role on the team involved both product design (ideation, creating user flows, and producing mockups) and project management (writing progress reports, coordinating between design & dev team, and assigning & tracking tasks).

Design Process

1.

Research & Ideate

Started the design process by researching existing solutions, ideating how a DimpleDesk can help telecommuters find workspaces that suit them, and figuring out our vision for DimpleDesk as a workspace marketplace platform.

2.

Scope Things Down

With a vision and solution in mind, we narrowed down the scope of our MVP so that we could design and develop a functional web app for a live demo in 12 weeks.

3.

Optimize User Experience

Ensured the workspace search user experience was smooth and simple while keeping the design within a feasible scope.

4.

Implement Design System

Implemented design components, font styles, and color styles (based on Material Design 2) to ensure design efficiency and consistency.

5.

Handoff Design

Dev-ready designs were tagged for the dev team using the Figma comment tool and links of relevant design files were also provided for each task on Asana.

That’s all folks!

That’s all folks!

Feel free to connect with me on LinkedIn to learn more about this project or to discuss potential collaborations.

Check out more of my work below 👇

Feel free to connect with me on LinkedIn to learn more about this project or to discuss potential collaborations.

Check out more of my work below 👇

© 2024 Built by Victor Jianto